Exclusive Interpretation Of The Future Potential Of OLED TV

- Feb 25, 2019-

lcd screen

Since the birth of TV, it has completely changed our daily life, deeply rooted in our family. Even in the past few years, the entertainment in the living room has not been able to make TV products quiet, but today After nearly 90 years of TV products in the wind and rain of the sea, with the aesthetic fatigue of mobile computers, the TV-centered living room entertainment once again returned strongly. Since then, TV products have stood on consumer electronics again. The top food chain of the product.

After 90 years of development, from the earliest black-and-white TVs to CRT color TVs, to the current mainstream LCD LCD TVs, the inherent form of TV products in people’s minds has been subverted again and again, subverting products. The progress, the leap of technology, is the change of people's living room entertainment life by the creators again and again, and now, another subversive person appears, it is - OLED display technology.

Is the LCD really dying? Exclusive interpretation of the future potential of OLED TV

OLED display technology has both flexible display and ultra-thin features

As we all know, liquid crystal technology appeared in the 1970s. In fact, from the display results of LCD technology, the technical starting point of the liquid crystal panel itself is not high. It is necessary to know the earliest liquid crystal products, from image quality to response speed. The quality of the items was awful. The original LCD device, the LCD inside the panel, even took more than 1 second! It seems to be a short time, but it means that the user drags a dialog box and even follows the track for up to 1 second!

The so-called "three-year-old seeing old" technology in the early stage of the show seems to determine its performance in the later period, so the LCD panel has been developed for nearly 30 years, and such a long time span has not completely eradicated its light leakage. The problem is hard and painful, and at the same time, I hope that there will be a completely disruptive technology. At this time, OLED officially appeared and met with us.

· Survival of the fittest is an inevitable condition for the development of competitive products in the industry. So, in what ways does OLED defeat LCD products?

Page 2: On the shoulders of giants, OLED seems to look farther

Standing on the shoulders of giants, OLED seems to look farther

Different from LCD, OLED has a bright glow when it appears, and the heat of LCD when it was subverted by CRT is not bad, and the starting point of the entry is compared with liquid crystal technology, it is a heaven, an underground, detailed development history of TV industry design. It is the evolution process from "one" to "one". This is a change in the form of the product, so in terms of appearance, it can become thinner and lighter, which seems to symbolize subversion. It is well known that LCD products have been able to make TV thickness "ultra-thin", and OLED? With a simple physical structure, and the excellent characteristics of electroluminescence, after getting rid of the LCD backlight, such a "television" came into being.

Is the LCD really dying? Exclusive interpretation of the future potential of OLED TV

TV has gradually evolved from "one" to "one"

OLED technology has made TV products evolve again in appearance. From the earliest CRT "big butt" TV to LCD TV, TV products have experienced the most revolutionary changes. It seems that at that time, TV manufacturers were in the product. The pursuit of thickness has already begun.

However, as far as the product form is concerned, we still need to be rational. LCD products are thin enough. I don't think it is necessary to reduce a 60-70-inch TV from a few millimeters to a thickness of 1 mm. The OLED can make breakthroughs in picture quality, and the new product concept of OLED TV seems to be more important.

· It is true that if you reduce the TV product from a few centimeters to a few millimeters, it is a breakthrough, and compressing a few millimeters of TV to one millimeter is really so important?

The simplicity of the physical structure has led to a breakthrough in the thickness of television equipment equipped with OLED technology, and the self-luminous display characteristics seem to be more important.

Is the LCD really dying? Exclusive interpretation of the future potential of OLED TV

OLED TVs deliver outstanding blackfield visuals

Getting rid of the backlight is not only "thin", the backlight of the LCD panel is also the culprit of LCD TV light leakage, and getting rid of the backlight, it means that the TV has been in the true sense of black since the OLED technology! And the "electric to bright" feature has overcome the "smear" of LCD products, with the "simple" physical structure of the above, do you think it is simple?

Page 3: OLED 掀 audio-visual change? More concepts are needed at this stage

OLED will usher in an outbreak? More concepts are needed at this stage

You may have to ask questions here. Why is the author so esteemed for OLED? In fact, all of this stems from the optimistic outlook for OLEDs. Do you know that OLED technology has only appeared in the market for a few years? In order to achieve such an achievement, the potential balance of this, I believe that I do not have to repeat it? OLED products are uniquely endowed with qualifications and are even referred to by many industry insiders as “the future”! However, there are very few manufacturers of OLED TVs today, which shows the "simple" physical structure, and the technical content inside is not low.

"Screen sound field" can only be done by OLED

To say that this year's biggest OLED TV industry news may be Sony's return to the OLED camp at the beginning of the year, the reason is very simple, OLED display technology is very advanced, most TV brands do not have enough experience and strength to control it, so the product Not perfect. Speaking of experience, Sony listed the world's first OLED TV (model XEL-1) ten years ago, and Sony has never stopped researching and developing OLED display technology for ten years. In terms of strength, Sony has applied OLED technology in the field of professional-grade monitors. With experience and strength, Sony chose to hand over the answer sheet this year.

From the perspective of OLED TV products, with the unique advantages of OLED panels, Sony's OLED TVs this year are equipped with "screen sound field" technology, relying on the simple structure of OLED panel structure, the screen as the diaphragm of the TV sound system, abandoned The sound reserve position on the front of the TV product makes the screen more holistic, which is revolutionary in the history of TV products.

The structure of the liquid crystal screen is relatively complicated, and the backlight layer and the liquid crystal material layer are separated, and the vibration affects the deflection of the liquid crystal molecules. Therefore, the technique of generating sound by screen vibration can only be applied to an OLED having a relatively simple structure.

Is the LCD really dying? Exclusive interpretation of the future potential of OLED TV

Because the innate advantage of physical structure OLED can become a "wallpaper"

The "silver sound field" black technology may not be Sony's original creation. At the same time as the Sony A1 debut, LGD brought similar technology to the CES exhibition at the same time. They integrated the entire sound system into the OLED panel (officially called Crystal Sound OLED), according to LGD officially, thanks to the extremely low space requirements of OLEDs, a position is reserved behind the panel for the speakers. Sony's TV officially uses the LG Display OLED panel, and Sony's flat sound technology is the same as LGD Crystal Sound OLED. It’s just that Sony took the lead in making TV, but it’s still the light of LGD.

· The excellent characteristics of OLED provide TV such as "screen sound field", such "playing method", perhaps in the near future, TV will once again abandon the inherent impression of people and become a completely different new concept product.

· Simple physical structure gives the OLED panel a larger operational space. The Sony A1 is an example. LG's "wallpaper TV" released this year is also the next step of OLED, "reel TV" or "curtain TV"?

In the author's view, the so-called "wallpaper TV" only highlights the ultra-thin characteristics of OLED, but what is important is the concept of its throwing, the so-called OLED panel's larger operating space, which is reflected in this. Or, the key point of OLED technology is to make display devices more perfect into life. The concept of "television" has been rampant for 90 years. Can OLEDs abandon the concept of "television" like OLEDs? Become a new product?